As a leader in the new retail industry, Zhang Xiaoyu will share the history of the new retail industry and analyze the current market and the overall development of the industry with real cases. By analyzing the cases, he will also discuss and exchange ideas with the youth about the future trends of the new retail industry under the background of consumption upgrading.
In the video
Zhong will share how Yungeng Zuowu positioned its brand and how to achieve continued growth when starting a new business. By taking his own start-up as an example, he will explain how to establish product position, research and development, and marketing.
Introduction of the lecturer
He is vice president of the Yunnan Youth Entrepreneurship Association and graduate of BiMBA, National School of Development, Peking University.
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